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Archive for Promotion

Fleck.com named ‘Site of the Day’ on Red Orbit

Fleck.com has been named Site of the Day at Red Orbit! We received this great honor on 10/27/2007. I’m not sure how much traffic this generated but it feels good anyway.

Check it out:
http://www.redorbit.com/technology/sites_of_the_day/?site_id=2704

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Bowlr Training

Timing

On January 31, 2008 we are hosting the Dutch Bowlr event here in Amsterdam. We don’t have much experience with bowling so we decided to practice a little bit today.

Bowling is actually pretty much fun and we are even more excited than before about the Bowlr event!

More info here:
http://bowlr.nl

More photos here:
http://www.flickr.com/photos/thenextweb/

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Fleck Promotion: A standard you follow, or not…

Yesterday a new Dutch company announced that they will launch a PayPal competitor in November. The founder of the company is Adriaan Mol which is an old friend and partner.

In the interview he was asked about his plans for promotion. He casually mentioned “Well, I’m NOT planning on wearing a white suit like Boris and visiting all kinds of parties in San Francisco”.

Apparently this is very newsworthy because the first paragraph of almost every article about this new company starts with this quote about Fleck Marketing!

We at Fleck are all very happy to be mentioned (my name, our marketing strategy + our company name) in the press release of another company which will soon launch. From now on we hope it will be a standard question that will be asked to EVERY new company announcing their plans:

“Will or Will you NOT promote your company in the same manner as Fleck.com did with their white suits”

Read the articles here:
Nu.nl: Nederlander (23) komt met ‘’Paypal-rivaal'’
Sprout.nl: Nederlander (23) komt met ‘Paypal-rivaal’

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Need an excuse to buy an iPhone?

Patrick & Scott Rafer @ FOWAPatrick came up with a brilliant way to demonstrate the new version of Fleck. He uses his iPhone and a bunch of images he imported with iTunes and then flips through the presentation while occasionally ‘pinching’ in or out.

The resolution and brightness of the iPhone makes it a great presentation device. It is also a lot sexier and more convenient than lugging around a laptop with Powerpoint.

Last week Patrick and Arjen roamed the halls at FOWA in London and everybody who was interested got their personal iPhone Fleck 2.0 demo. In the photo you can see Scott Rafer enjoying the presentation.

So what do YOU think his words were the exact moment the photo was made?

a: “Aha, so THAT is why I should buy an iPhone!”
b: “Oh shit, I think I left something on the stove!”
c: “Wow, Fleck is just the coolest thing EVER!”
d: “I’m going to shave my beard off and glue it to my forehead”

Looking forward to your guesses in the comments.

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Fleck in FD

Last week we got a lot of attention from a Dutch newspaper. They interviewed me (Boris) about the difference between doing business in Holland VS Silicon Valley. They illustrated the article with a lot of photos from the guys in white suits.

Download the PDF or JPG (original scan!).

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The Fleck Man!

The Fleck Man

Fleck user Kerim Satirli just emailed me this photo he made at the European Bloggers Conference at PICNIC’07 in Amsterdam. It is the Fleck Man! Thanks Kerim…

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